The (Contininuing) Importance of SEF URLs
Jamie Sirovich recently made a post about why SEF URLs are still important, despite the fact that the perception of their importance as an SEO tool has dropped somewhat in the last year.
Jamie focuses mostly on non-SEO factors apart from the fact that the keywords must still count for something. He focuses on the user-friendly aspects of SEF URLs, such as ease of memory, visual appeal when compared to a string of arguments, useful when the URL is cited as anchor text, and the fact that because it is so very visible in a search result, it may very well help provide a major call to action for the user.
These are the types of things I enjoy reading on SEO blogs. Web design should be about user-friendliness and content first, and SEO secondly. Too bad so many SEOs forget that order of events.
