Microsoft Getting Protective Over Online Property Rights
It appears that Microsoft is starting to get protective over their digital property rights. Recently, they have begun a new set of lawsuits against companies, and individuals who have registered large numbers of domains that may possibly infringe on Microsoft-owned Trademarks, such as WindowsLiveTutorial.com and HaloChamps.com.
Once again, a company getting retarded over digital rights. Don’t get me wrong - if someone had a website corresponding to a product name of mine, then I would push to get it back. In Microsoft’s case, I could understand if the were pushing for XBox.com, Windows.com, MSN.com or similar names. But bu targetting sites such as HaloChamps.com, they are shooting themselves in the foot.
While the vast majority of the sites which are being targetted in the lawsuits are merely parked domains which contain Microsoft trademarks, think about what Microsoft is accomplishing with this - in essence, they are killing of their communities.
How many community websites do you see which contain game or product names in the domain or title of the website? I can think of hundreds! By scaring people from using their trademarks, Microsoft is going to stink community support of their products. Who wants to open a website, if they have to be afraid of using certain names and titles in their site lest the Microsoft monkey jumps on their back?
Now, if someone was pretending a direct association with Microsoft ont their site, that would be another story alltogether. And I don’t think they are going after existing, growing community sites. Rather, they are targetting cybersquatters. Nevertheless, I think much of what I have said above with respect to community acceptance holds true.
I am tempted to purchase a Microsoft trademark-infringing domain, and see what type of a response I get - it could be fun to get a C & D notice. As it is, I wonder what will happen to IE7.com… In one of my favourite ironies of the year, some smartass registered it and placed an oversized Firefox banner on it, pointing to the Firefox website….
