Does Blogkits Live Up To Their Claims?
Roughly one month ago, on December 11, I signed up for Jim Kukral’s BlogKits service. Blogkits was designed and is marketed as a way to monetize blogs, aiming at taking over the advertising positions on blogs most often filled with Google Adsense or a similar PPC service.
The truth is that the vast majority of blogs don’t make more than pennies per day using Google Adsense. And here’s a little secret that even the “big” bloggers (the ones with tons of traffic) don’t want to tell you… Even they only use Google Adsense to supplement their blogs. They make a lot more money selling other ads because they have traffic.
It’s true, if you don’t have a ton of traffic like the vast majority of blogs, running Google Adsense is a waste of time. Take our challenge. Sign up and run BlogKits partner ads on your blog for 30-days in place of your Adsense ads. Then compare the earnings, and you decide which one is more worthwhile.
I was definately interested in giving it a shot, so I signed up and placed a BlogKits block on my blog, which is visible to the right, above my existing Adsense ads, as well as in a text link following the title of each post. Now, nearly a month has passed, and I have made my decision.
Before I comment on my earnings, I should mention that I cheated on the BlogKits challenge a bit - I did not remove my existing Adsense ads. I figured that the influence each ad service had on the other would be minimal; if people are interested in an ad, they will click it, regardless of what else is on the page.
For the time period from 11/12/2006 to 08/01/2007, BlogKits has taken 61 clicks, with a 0% conversion rate, and $0.00 earnings. For the same time period, Adsense has had 22 clicks, with $8.33 in revenue.
Now, I realize that the click volume to each is somewhat small; it may take more clicks before I see any conversions with BlogKits, and even a single conversion has the possibility to pass my Adsense revenue. Nevertheless, after just under 30 days, BlogKits has not performed for me!
I will leave BlogKits up for another month or two to collect more data, but so far I am not holding my breath! How has your experience with BlogKits been - has it worked well for you?
Hang in there! You get one sale and you’ll eclipse that $8.33 Adsense earnings probably. There’s no guarantees as we all know, people need to click and buy.
I’ll be releasing some testimonials from some well known bloggers who have had success later this week. So it is working for a lot, of course, some it doesn’t work for. Over time, who knows?
We are getting a lot of good feedback though, and real results! I’ll keep you informed.
Hi Jim - I appreciate your comment. I saw you in my MyBlogLog bar earlier this afternoon, was hoping you would return to comment!
I do plan to continue leaving BlogKits on the blog for the foreseeable future.
I will be posting my stats again once I have more traffic running through it.
Hey there, here’s one of our first testimonials from someone you might know, Mathew Ingram.
http://www.blogkits.com/blog/?p=84
“BlogKits was extremely easy to set up and to install on my blog, and even though I’ve only been using it for a few weeks, it has already started to pay off.”
[…] Back in January, I wrote a piece on whether the newly-popular Blogkits blog ad network lived up to their claims of outearning Adsense on blogs. My feeling at the time was that they did not even come close, but I was willing to give them more time to prove themselves. […]