Caydel’s SEO Blog

Todd Malicoat (aka. Stuntdbl) made a post recommending that we all keep things clean in the Ted Leonsis contest. After all, Ted Leonsis has done some good work for charities, and doesn’t deserve to have his name ruined as a result of a careless comment.

If you were to post bad things about Ted Leonsis, that would show a lack of integrity, and poor ethics. Check out Stuntdbl’s Ted Leonsis page!

Note: If you hit this page, and you have no idea what I am talking about, please read my post about the Ted Leonsis SEO Contest, and see my Ted Leonsis category for a blow-by-blow account of what’s going on in the contest!

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Just a quick note, I have been searching Technorati for references to Ted Leonsis that qualify for this contest, and so far there are only three, apart from myself:

• A Ted Leonsis post at WickedFire Forums
• A Ted Leonsis post at rightreading.com. This blog appears to be down with a database error
• The Ted Leonsis SEO Contest announcement at Scoreboard Media

Of course, there are probably a lot more Ted Leonsis pages competing which aren’t in Technorati. - I will report them as I see them.

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There is a new SEO contest on the block. Michael Gray (Gray Wolf) and Scoreboard Media annouced a contest for $500 to whoever can take the top spot for the name Ted Leonsis.

Who is Ted Leonsis? Ted Leonsis is the vice Chairman of AOL., and owner of the Washington Capitals. Ted Leonsis blogs, and Ted has done some interviews.Why Ted Leonsis’ name? Well, in a recent story in the Washington Post, Ted claimed to be somewhat of an ‘SEO’ and ‘cracked the Google algorithm’ by blogging for a year, and having his blog, or pages he controlled, show up in the top positions for his name. He claimed to ‘own’ the top spots for his name, and to have ‘gotten… inside the Google algorithm. As John Andrews nicely said,

I hate to give good people bad news, but that’s not SEO Mr. Leonsis. You did not “get..into the algorithm”. You don’t own those top spots in Google for your name, you see, it’s simply that no one else wants them.

Following this, Gray Wolf made a Ted Leonsis page which started to rank in a Google query for ‘‘. This was noticed by Threadwatch, and after some ‘back room chatter’, the Ted Leonsis Contest was born.

Ted Leonsis, claimed that he was a competent SEO because he took the top spots for his own name. Well, let’s see how he does now that some ‘real’ SEOs are working to knock him off.

This could be considered my entrance into the contest - this page may rank, and I will blog the progress of the contest. If I win, I will follow the example of Michael Gray, and donate any winnings to charity. Additionally, should I win, which is unlikely, I will email Ted Leonsis himself, and ask him which charity he would prefer me to donate the money to, and do so in his name.

Because Graywolf is competing for charity as well, I will just drop a quick link to his ‘Ted Leonsis’ page. Good luck Michael - so far you are in the lead!

For what it’s worth, I do not want anyone to think poorly of Ted Leonsis - he has been involved in a variety of charities. After the contest ends on Christmas Eve, if I have any ranking posts for his name, I will remove them again.

If you want to know more about Ted Leonsis, check out the Ted Leonsis article in Wikipedia!

I should mention, of course, that any links to this page, or my Ted Leonsis category are very much appreciated!

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