Caydel’s SEO Blog

I just thought I would make a quick post on my latest site.

Recently, I have begun development on Free-Journal-Articles.com, a royalty-free content archive. It’s a great resource for article marketers, or anyone who is trying to drive traffic to their site. Since some of our articles get picked up by larger publications, authors can aquire more readers and exposure by including a homepage link in their articles.

Below is a copy of the press release announcing it’s launch. It explains alot of what we are about, and why we are better than most of the existing comopetition.
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Free-Journal-Articles.com Launches - Your Source for Quality Royalty-Free Articles

Ancaster, ON (PRWEB) August 1, 2007 — We would like to announce the official launch of http://www.free-journal-articles.com. We are your best source for quality royalty-free articles.

Free-Journal-Articles.com has much to offer over traditional article sites, both for publishers and for authors. We have studied the major article sites such as GoArticles and Ezinearticles, and decided on a feature set which addresses the shortcomings of these, and many other article directories.

Readability - A problem consistent to most article sites is a lack of readability. By placing heavy restrictions on formatting, and displaying articles in smaller font sizes, many article sites make their articles often difficult to read. This results in less read-throughs and pickups. In addition, this provides a less pleasurable experience for publishers who are choosing articles for their prospective sites.

Proper Seach Engine Optimization - Owners of many article directories do not practice proper SEO. This hurts the ranking of the articles submitted to them. This site is managed by a competent SEO. We have managed a variety of websites in the past, and know how to ensure that articles submitted to this site perform well in the SERPS.

Revenue Sharing - We practice revenue sharing. What this means is that users who have submitted 5 articles may submit their Adsense ID to Free-Journal-Articles to recieve 50% of the impressions their articles generate while on this site. This provides yet another income stream for our members!

Updated Technology - Free-Journal-Articles.com is running on a cutting-edge server, using advanced software to deliver the most positive user experience possible! Users who enjoy a site are more likely to return - and that’s what we all want, isn’t it?

Breaking the Mold - There are a few very popular software packages to run and manage article directories. While some of these packages are very good, because there are so many of them, they all start to look the same. Our site is different. We do not employ the traditional software packages. We want to make a lasting impression on visitors, so that they return, and continue to use articles from our database.

Free-Journal-Articles.com can offer you more than any other article site. We hope you will join us soon!

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At any rate, so far, so good. I have a group of talented writers submitting articles somewhat regularily. Some of the articles are quite well written:

• Barry Michaels - Radio is My Life!
• Children Don’t Outgrow Abuse
• Recipes for Dutch Oven Cooking
  

Others are not so good. I’ve even written some myself, either with my real name, or a pen name. Here’s some articles under my real name:

• Review of ‘The Zero’ by Jess Walter
• Promoting Yourself as a Content Writer

Anyways, that’s what I’ve been up to. Now to try to get more writers!

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Last night, Rand Fishkin wrote an interesting article on the SEOmoz blog regarding the necessity of having proper search data and the inadequacy of the existing search APIs from the major search engines. He then explains the resulting need to scrape to get accurate data, and follows that up with the consequences of scraping, both for the scraper, and for the search engine being scraped.

I think that representatives from the big engines really should read this - it provides compelling reasons to update and ‘fix’ their broken/poorly implemented APIs. The data they can give is extremely valuable to companies, to the point that if necessary, many companies would be more than willing to pay for it.

At any rate, Rand provides a great listing of the important APIs, and great descriptions of their function. In addition, he makes some great suggestions about how such engines should be improved. Definately go read the article!

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According to a , Google’s CEO Eric Schmidt is hastily reassuring their users that they would not have the type of security breach recently experienced by AOL.

“Our number one priority is the trust our users have in us,” Schmidt said, speaking at a press conference during the Search Engine Strategies (SES) conference in San Jose, California. “The answer is, it won’t happen.”

Of course Google is making a statement like this - people are worried, with their deep, dark secrets held out to dry. The data released by AOL exposed the darker intents of many people - there were searches for the effects of incest, related to searches of teenage motherhood. There were searches for pictures of dead people, and searches for how to murder a wife or lover. And beyond all this, these searches are occasionally linked to real people, through searches for social security numbers, or searches for the names of themselves or people they know.

Now, I wouldn’t never say that I prefer that data which could help prevent a murder from becoming available, but there were hundreds of thousands of other searches in there, many which people would rather not have made public.

But I won’t get into this too much farther - millions of other blogs have already been over it. Rather, to get back to Google’s statement, two thoughts come to mind.

1. Google can’t predict it. AOL’s move was so stupid, I am sure the people in charge would have said they wouldn’t have made such a move either. It only takes a small subset of employees to make something like this happen. In a company as large as Google, their are many thosands of sets of employees. For Google to claim that they will never experience a similar security speach is mighty pretentious.
2. This really seems like a subtle dig at AOL. Of course, it is well deserved by AOL. Underneath Schmidt’s political words, there is a sharp edge. Every positive thing he says is aimed to also subtly imply the opposite about AOL.

At any rate, we can only hope nothing like this happens again; Google, with it’s vastly superior search volume, could potentially expose even more user’s private matters.

If you are interested in viewing the AOL data, it is available here.

I was in the #webmasterradio channel on irc.webmasterradio.fm today, when I read something that both made me laugh, and got me thinking a bit. TheChad, a fellow webmaster, and owner ot The Free Vault Directory said,

“WoW is why I after the passive income online. I don’t have time to work hard like the shoes and marcuses out there, I have an addiction to cater to”

with shoes and marcuses referring obviously to Shoemoney and Marcus Frind, two extremely successful webmasters/moneymakers.

Really, the motivation for many webmasters out their is that we are somewhat lazy. Maybe not lazy in terms of the fact that we don’t do anything, but in the fact that we want to have a stress-free, laid-back life, where we cand do what we want, when we want, and if it takes busting our asses to create websites which can provide the residual income we need to sustain that, well, that’s a worthy goal.

It’s an interesting concept, and one I know I fall into. Hence why I put all that effort into my own sites.

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Would anyone care to guess how many websites employ Content Management Systems? In recent years, the number of webmasters using CMS software such as Drupal, Joomla or PHPNuke has skyrocketed due to ease of use, and the clean, functional sites which often result from advanced CMS software. Because of their modular component systems, the average CMS site can be customized and modified with ease by the addition of function via third-party, community-built plugins.

This afternoon, I was speaking with Kevin Weatherman of Adbrite Inc. During the conversation we spoke for a bit about one of the upcoming projects which is in the pre-planning stages at AdBrite Central. Currently, the fine folks at AdBrite are in the early stages of planning modules to allow CMS users to easily integrate AdBrite ads into their designs. The current vague plan is to create modules for all the major CMS platforms.

Modules to integrate Pay-Per-Click advertising into CMS engines are nothing new; for example, there are currently AdBrite and Adsense modules available for Joomla. There exists an Adsense module for Drupal. These modules have received many downloads, and have been integrated into many sites; they have undoubtedly lead to numerous sign-ups for their respective services due to their ease of use. However, the support for PPC advertisement within other popular CMS’s is very limited. By creating modules for a larger selection of CMS engines, Adbrite has the potential to reach out and attract publishers in a way that currently cannot be matched by other major pay-per-click advertising companies.

Since they are still in the planning stages, any ideas, or suggestions with regards to the feature set or which CMS’s to support are welcomed by the AdBrite crew. Specifically, you can contact Kevin at or via AIM username AdBriteKevin.

P.S - Two features I would like to see:

1. Revenue Sharing: I use the revenue sharing feature of the Drupal Adsense module on one of my sites; in fact, the revenue sharing is one of it’s most useful features. Providing this functionality in any AdBrite modules will allow webmasters to share with their community. In return, it encourages contributers to acquire an AdBrite ID to use for their contributions.

2. Multiple Configurable Ad Groups: This may seem rather self-evident, but the ability to set multiple color schemes for different ads in different locations is a necessity.

P.P.S - This article has been dugg!: Digg it!

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